The Biggest Secret Sure To Improve Your Search Engine Position

Our SEO experts at Coppock Media are often asked by business owners about how to get higher up in the search engine positions, and in truth there is a fairly large “to do” list to make sure that your business gets the very best results. However many businesses are making the same simple mistake and once corrected you’re sure to climb very high very quickly! Especially if your competitors don’t realise and keep making the mistake themselves!

So what is this incredibly important mistake?

Correct Backlinks

Backlinking is when someone creates a link to your site FROM another one. This doesn’t mean you have to add a link page on your website, it means that you get a link to your site from somebody elses.

Backlinking is a vital part of search engine optimisation and is extremely important when it comes to getting high up on your chosen keywords. It is also the largest part of business SEO that is either ignored or done incorrectly by marketing teams, SEO experts, and business owners.

Whenever you are participating in a forum or blog, we quite often see other users backlinking to their sites either for marketing purposes or SEO purposes. Mostly you will read something like;

For affordable SEO go to www.coppockmedia.com

The www.coppockmedia.com will often be the URL – the bit that you click to get to the website.

This is a really bad way to link – what happens, is the search engines come along and thinks “www.coppockmedia.com” is the keyword for the link. It’s great if you want to come first when someone types “www.coppockmedia.com” into the search engine, but unfortunately it is not so good should you want to come up top for “affordable SEO”.

The correct way to create the backlink will be to put the URL (the bit that you click) on “affordable SEO”.

The search engines now read the link as having “affordable SEO” as the keyword. They will then link your site with that search term and you will see drastic results in your position.

So how long will it take to get to number 1?
It varies and could take just a few days, alternatively it might never happen. It will depend on how competitive your keywords are, and how many of your competitors are fighting for the top page! The main search engines crawl and “index” websites every second, they might crawl the sites linking to yours today, tomorrow or next week. Every 3-4 weeks Google updates its index, if your backlinks are made the day after the search engines have crawled the sites then it will quite often take another month or so to show the benefits of your new backlinking campaign.

By linking this way whenever you can, especially when you are on a forum, commenting or writing on a blog, writing articles, or any other available opportunity – you are sure to see your website fire up the search engine results very quickly, for your chosen keywords especially if you choose local terms.

We hope you found this article useful and we’re sure it will bring your business further success.

Good luck from
Jenny & Andy Coppock
SEO Wales
Web Design Wales

For practical things to know in the sphere of internet marketing uk – please make sure to study the web site. The times have come when proper information is truly at your fingertips, use this opportunity.